In July 2017, we launched our very first version of Gecko Chat (we can’t believe it was that long ago), making it possible for our clients to supercharge their conversational marketing efforts across platforms. Since Chat’s launch, we have been listening to client feedback and looking for ways to make the system even better. VP of Product, Adrian Binzaru has been leading our team of developers to work out exactly what Gecko Chat users want and turning these wants into shiny new features:
With an attention span of under 10 seconds, it has never been more difficult to grab the attention of today’s students. The demand for instant answers, means that adding live chat to your website is no longer an option, it is an essential part of your enrolment strategy. But, unlike the one-size-fits-all communication that your target audience has become immune to, participating in an actual one-to-one conversation with prospective students takes a bit longer to execute!
To help you along the way, we’ve been working on a few ways that you can save your team some time whilst using Gecko Chat with chat compose, mail merge tools and saved replies!
We know it is impossible for your team to be online, answering prospective students questions 24 hours a day, 7 days a week. To make conversational marketing a bit more manageable, we’ve created ‘auto replies’, meaning that your live chat can always appear on your site (even when you’re not there), but inquirers are still able to leave a message, resulting in maximum return from your website!
If there is a new feature that you would like to see appear on Gecko Chat, get in touch with Adrian: firstname.lastname@example.org! All feature requests will receive a brand new Gecko t-shirt!